In a world saturated with digital impressions, the brands that endure are the ones you can feel.
Upon reading this article’s title, if you’re thinking: ‘Fire a customer? That’s crazy! Any business is good business!’ – please do yourself a favor and read part one of this series.
Firing a customer. It sounds like an oxymoron, doesn’t it? But contrary to popular belief, the customer is not always right and not all customers are good.
Today, guest blogger, Sarah Schwartz, editor of Stationery Trends and The Paper Chronicles, chats with one of Stationery Trends’ Top Ten 2017 Designers to Watch about her career, inspiration and thoughts about paper.
Imagine two lunch spots: a cafeteria and a restaurant. Each serve their own purpose, but which one would you bring a client or first date to?
Last week, we began our discussion on how to design for spot colors used in digital print technologies. This included how to determine which spot colors may reproduce accurately as CMYK builds and what information you can gather from the various Pantone guides.
Recently, we delved into the basics of spot colors. If you’re curious how they differ from process colors or when they should be used – we recommend you pause here and check out our introductory article.
We can’t think of any better way to wrap up another year but to give all of our customers, colleagues and friends a warm, heartfelt holiday greeting. Our 2016 Mohawk holiday card does just that, by celebrating the artful craftsmanship of design, illustration and printing…and of course paper!
In 1913 Horace Moses, who founded Strathmore in 1892, advocated the establishment of a company publication which would help employees stay in touch with each other and the company leadership. Out of this was born The Strathmorean, designed and printed monthly through most of the 20th century.