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Mohawk Blog

Paper Meets Purpose: How Material-First Thinking Elevates Brand Storytelling

In a world saturated with digital impressions, the brands that endure are the ones you can feel. 


MOH-PartTwo:IQuit-082317-01
Mohawk Blog

Part Two: I Quit – Saturdays NYC

They quit their jobs as a pro snowboarder, clothing designer and magazine art director to become owners of lifestyle brand Saturdays NYC.

digital illustration of three yellow stars on a blue background
Mohawk Blog

Adding Value to Print Projects

If beauty is in the eye of the beholder, printers have a unique opportunity to amplify what is beautiful about ink on paper by paying careful attention to a few critical components which are unique to printing as a medium.

MOH-IQuit-082217
Mohawk Blog

Part One: I Quit

We’ve all fantasized about it: Quitting your day job to pursue your dreams on your terms—following your inspiration wherever it leads. To throw caution to the wind, reject convenience and act on what feeds your creative soul.

close-up of typography inside the Fitchburg State book
Mohawk Blog

Fitchburg State University: Contrasting Texture

Pairing dramatically different textures can heighten sophistication and elevate your message, capturing your audiences’ attention through touch.

Five Things Print Buyers are looking for-02
Mohawk Blog

Five Things Print Buyers Are Looking For

You know the drill. Being a printer comes with it’s own unique set of challenges.

MOH_PenToPaper_CarolineWeaver_CWEnterprise_01
Mohawk Blog

Pen To Paper: Caroline Weaver, CW Enterprise

Every great paper needs an equally fabulous writing implement. Just ask amateur pencil collector and lifelong pencil lover Caroline Weaver, owner of CW Pencil Enterprise. 

Cutting through the digital clutter-02
Mohawk Blog

Cutting Though the Digital Clutter

In a digital-first world filled with email alerts, text messages and social notifications, print is playing a new role. By connecting on an emotional level it cuts through the clutter of mobile and web communications and is being embraced by a new generation of designers and brand owners.

Close-up of open booklet
Mohawk Blog

Process Defines Product

Not all cheese is Parmigiano-Reggiano. Not all whiskey is bourbon. How these products are made defines what they are.

Moo samples hanging on a clothesline
Mohawk Blog

Turning T-Shirts into Paper with MOO

Here’s a formula for you. (MOO + Mohawk) + T-Shirts + Papermaking = NEW Cotton Business Cards made from T-Shirt scraps. That’s right; business cards made from the material we all know and love.

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