Never Stop Exploring: The North Face

By the early 1980s, The North Face added extreme skiwear to the product offering. These were the days of pastels, neon, hair dye, and mohawks that laid the groundwork for today’s free-spirited snowsports athletes. The 1990s ushered in an era during which The North Face further broadened the outdoor world it helps athletes to explore.

The North Face half dome logo began to appear with greater regularity on ultramarathon courses, high-country trails, and big walls. And, as the calendar clicked toward a new millennium, The North Face launched its own line of trekking and trail-running shoes to ultimately address the head-to-toe needs of those always striving for the next horizon.

Now, more than 40 years after its humble grand opening, The North Face delivers an extensive line of performance apparel, equipment, and footwear. There’s little telling what the next 40 years will hold. However, there is one bedrock certainty: The North Face will maintain an unwavering commitment to pushing the limits of design, so that atheletes can push their limits outdoors.

The fall 2015 The North Face catalog was printed on Mohawk Options (Beautiful Collection), featuring Mohawk’s exclusive Inxwell surface technology that combines incredible print fidelity with the lush tactile feel of premium uncoated paper. The catalog features a selection of backpacks, parkas and boots constructed to serve as trusted companions through a lifetime of adventure, travel and everyday use. The design and imagery inspires customers to get out and move with style and comfort through mountains, coasts and urban jungles.