Maker Quarterly

Mohawk Maker Quarterly Issue #13: Disruption

Words
Mohawk
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Each issue of the Mohawk Maker Quarterly relies on a single word for its creative framework. In issue thirteen, that word is “disruption.” 

Issue thirteen may have been the most challenging issue to date. That’s because the term “disruption” is so commonly used that it’s lost its meaning. Bandied about business culture as the term-du-jour, disruption has earned more than a few eye rolls and for good reason. Despite this troublesome ubiquity, disruption’s essence of exploration, discovery and revolution are successfully recaptured in issue thirteen. To do this, the team at Hybrid Design went looking for thinkers and doers who are upending the world as we know it. These iconoclasts are reframing the way we consider such basic concepts as time, ownership and success. They’re redefining images, spaces and perceptions in radical ways.

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The inside of Issue 13
Issue 13 contains a one-of-a-kind print, a zine and the main book

“Let’s shed our assumptions about disruption and get back to its fundamental concept: that opportunity often hides in plain sight. Disruption happens when we pay deeper attention to what we think we know,” says Dora Drimalas, Principal of Hybrid Design. “Disruption is sudden and unexpected – that’s what makes it so powerful. And it’s ephemeral – disruptive ideas and products eventually become ordinary, so enmeshed in our culture that we can’t remember life without them.”


“We at Mohawk have never lost sight of this word’s meaning and relevance; disruption is part of our DNA. In an industry that some people consider outdated, we have a history of introducing new technologies and products before the market recognizes their potential.”
Chris Harrold
VP Creative Director, Mohawk

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Cover detail of Issue 13
Offset printed on Mohawk Options die cut and foil stamped
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Spine detail of Issue 13
The main book was printed on Mohawk Superfine and tape bound to the carrier
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Carrier of Issue 13
The carrier features a tear stripe to gain access to the content

For issue thirteen, the team at Hybrid chose a 9.75×13.25” format which is perfect-bound and affixed to a cover/carrier featuring a tear strip which (metaphorically) forces the reader to “disrupt” the cover to gain access to the content. Inside, a pocket holds a one-of-a-kind 9×12” art print along with a small, 5.5×8.5” zine as well as the main book which is tape bound. Each element in this issue could be a stand-alone print and paper demonstration: the cover/carrier features mirror foil and rich, black print along with structural, die cut elements that evoke packaging; the main book is all about conventional offset printing at its finest on Mohawk’s flagship Superfine Eggshell; the zine insert uses three very different types of Mohawk paper along with simple offset printing alongside UV white ink and 4-color printing; and last but not least the 9×12” art print captures printing disruption at its 2017-best using HP Mosaic randomization software to create 20,000 one-of-a-kind, numbered art prints imaged on Superfine Eggshell i-Tone and printed on an HP Indigo 12000 press.

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Article: Chopped and Screwed by Erin Osmon
How groundbreaking innovation (and creative hacks) democratized music making
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Article: Hacking Time by Caleb Kozlowski
Time is more fluid than we all realize – and we may be thinking about it all wrong

Feature articles include:

  • Future Islands by John Dugan
    Repurposing America’s dying malls by bringing urbanist thinking to non-urban environments
  • Art & Algorithm by Bryn Mooth
    Leveraging design and variable-data technology to produce one-of-a-kind art prints
  • Give it Away by Patrick Sisson
    Can democratized ideation and production become a designers best friend?
  • Course Correction by John Capone
    How Lou Preston’s family winery evolved to become Preston Farm and Winery
  • Chopped and Screwed by Erin Osmon
    How groundbreaking innovation (and creative hacks) democratized music making
  • Hacking Time by Caleb Kozlowski
    Time is more fluid than we all realize – and we may be thinking about it all wrong
  • Perfect Imperfection by Jesse Kuhn
    Reframing the way we think about food with California-based Imperfect Produce
  • The Movement: Look Again
    Every issue we celebrate makers of all types, in this issue we chose makers whose work challenges our expectations
  • Fat Tire Flyer by Charlie Kelly
    The introduction of the mountain bike and how it changed the bicycle industry
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Fat Tire Flyer Zine by Charlie Kelly
Printed on Strathmore, Mohawk Via and Mohawk BriteHue
Detail of the Fat Tire Fly Zine
The introduction of the mountain bike and how it changed the bicycle industry

Mohawk Maker Quarterly issue thirteen features the following makers:

  • Emerging Objects, 3D Printing Studio, San Francisco, CA
  • Zero Likes, Visuals created by AI, @zero_likes, Sam Hains, Melbourne, Australia
  • J Henry Fair, Photographer, NYC and Berlin
  • Gordon Matta Clark, Photographer, New York, NY
  • Flavor Paper & UM Project, New York, NY
  • KUF studios, Multidisciplinary Design Studio, London, UK
  • Kouhei Nakama, Visual Art Director, Tokyo, Japan
  • Melissa McCracken, Artist, Kansas City, KS
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Article: Art & Algorithm by Bryn Mooth
Leveraging design and variable-data technology to produce one-of-a-kind art prints
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Art & Algorithm
Print #7,054 of 20,000
3564
Art & Algorithm
Print #7,100 of 20,000

Production Notes

PN-print-process
Print Process
Foil Stamping
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Offset Printing
capability_infoi
Ultraviolet (UV) Printing
capability_infoi
materials_techniques
Materials + Techniques
Fluorescent Inks
capability_infoi
Match Colors
capability_infoi
bindary
Bindery
Tape Bound
capability_infoi
PN-printer
Printer
PN-designer
Designer
Hybrid Design

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