Christopher Simmons designs ‘Unique Haiku’ holiday cards

You still have time to order holiday cards designed by Christopher Simmons. His Unique Haiku collection is available for sale on MOO.com. We asked Christopher about his collection of 25 unique designs.

You have a collection of killer colors. What made you decide to do 25 different ones?
I’m generally pretty insecure about my color sense. Initially the cards were all white, but I felt they needed to be, you know, festive. Since it’s a series, the gradient concept seemed applicable as a way to unify all the cards while also highlighting their diversity. We settled on this spectrum that runs from the traditional red-to-green Christmas colors, and also passes through blue for Hanukkah. Ideally we had hoped that stepping between each color in exactly equal increments would yield an attractive range…but there were some borderline colors that we felt were just too hideous to live with, so we made a few intuitive adjustments.

Will you be sending Unique Haiku cards out this season?
We do a new year card every year that follows its own system. I’m sending these to close friends and family, though, and I’m going to give a couple sets to my mom, who is a champion card-writer.

If you had to pick just one to send, which would it be?
They’re all so different. I think I’d send a purple one. Mostly because I’m not particularly fond of the color and don’t want it to feel left out—especially at the holidays.

Christopher Simmons is a San Francisco-based graphic designer, writer, educator and owner of the design firm MINE™.

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