Have a Superfine Holiday

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‘Tis the season… for sending holiday cards to loved ones. According to the Greeting Card Association, Americans send over 1.6 billion cards during the Holiday season. As you might expect, more Americans send cards during the holidays than at any other time of the year – followed by Valentine’s Day, Mother’s Day and Father’s Day. Annually, Americans purchase and send approximately 6.5 billion paper cards.

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A Holiday card from Moo.com, printed on Mohawk Superfine

We live in a digital age, yet it is still very important to share the holiday spirit with friends and family with a beautiful paper card.  Paper cards and invitations are enjoyed, shared, treasured. Nothing beats a thoughtful holiday card or beautifully designed invitation to let someone know you’re thinking about them during the hustle and bustle of the season.

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A Holiday card from Moo.com, printed on Mohawk Superfine

Consumers are becoming increasingly knowledgeable, and selective, with greeting cards and social stationery – from the quality and thickness of the paper to photo quality, design and printing techniques – consumers are choosing quality. They want to send the very best.

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A Holiday card from Moo.com, printed on Mohawk Superfine

So, it’s no surprise that millions of consumers this holiday season will encounter the exceptional quality and timeless beauty of holiday cards printed on Mohawk Superfine.  Minted, Pinhole Press, Moo and many other popular stationery brands choose Mohawk Superfine for their greeting card and social stationery lines, because it is second to none.

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In fact, if you happen to see the current issues of Martha Stewart Living, Real Simple, and Town & Country – take note of the Minted full page ad and the accompanying sample holiday card inserted in the magazine. This Minted card features a delightfully classic design (designed by an independent artist), exquisite foil stamping details and showcases the unmistakable beauty of Mohawk Superfine Eggshell paper.

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Minted holiday card sample, printed on Mohawk Superfine

Readers are encouraged to touch the card to experience the luxurious finish and superior quality of Mohawk Superfine. This card stock makes a statement: timeless elegance.

Minted explains why they choose Mohawk Superfine for their holiday card and social stationery collections in a new website feature called, “We Love Paper.”  “We Love Paper” is an online educational tool featuring Minted’s beautiful range of papers, with information about Minted’s partnership with Mohawk that helped create “The thickest, most luxurious stocks.”

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Minted’s signature paper is a specially formulated version of Mohawk Superfine, optimized for exceptional photo quality.  Mohawk Superfine has long been celebrated for its quality, consistency and perfect printing surface, and is considered the gold standard of paper. Superfine has been selected by the world’s most respected designers and brands, including Martha Stewart Living, Yale University, IBM, Whole Foods Markets, Kate Spade, Timberland, Campbells Soup, Disney, and many others.

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Developed in the late 1940’s, this iconic paper grade has become known as the finest uncoated text and cover paper for offset printing, and as the benchmark in fine paper for digital printing. No other premium paper works so well on today’s leading digital printing presses, which makes Mohawk Superfine ideal for social stationery, wedding invitations, greeting cards, business cards, annual reports, real estate collateral, beautiful coffee table books and other high quality photo products, or digital print projects in which luxurious results are essential.

When you combine beautiful paper with a personal design or your family’s treasured photos, your holiday cards will be remembered and enjoyed long into the New Year.

So, when selecting a paper stock for your holiday cards this season, consider the unspoken message of timeless elegance, uncompromising style and exceptional quality that you wish to convey with your holiday greetings.

Have a Superfine Holiday!

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