Introducing More Moo Luxe and a Giveaway!


Everyone’s handed a business card or a handwritten note to a colleague or friend at some point, only to see it forgotten shortly after. But what if your card crosses a business associate’s hands and makes them pause, maybe even gasp, with surprise and delight?’s new Luxe line of stationery looks beautiful and feels incredibly luxurious, offering a lasting impression at every point of communication.


The Luxe Collection began with business cards, and has recently expanded to include new Notecards, Postcards, and MiniCards.  With triple the thickness and weight of most standard business stationery, Luxe feels rich and creates a more personal, intimate experience for all of your correspondence.  What makes this stationery so luxurious? The Luxe family is printed on Mohawk Superfine paper, and is enhanced with a rich seam of color within the layers of paper.


Historically, this type of super-premium quality stationery was only available through traditional lithographic print houses. With the introduction of MOO Luxe Business Cards in 2012, fine business stationery became accessible to everyone, everywhere. With the addition of Luxe Notecards, Postcards and MiniCards, MOO provides businesses and individuals with a suite of consistent, branded stationery to impress potential and current customers.


The Luxe family of products utilizes MOO’s patented Printfinity technology, which allows businesses to personalize their communications with different images on each piece. For retailers, artists, real estate agents, designers, photographers, and other creative professionals, Luxe offers do-it-yourself and custom designs with print runs starting at ten pieces, for the most intimate event or correspondence.


MOO Luxe products are also ideal for invitations and menu cards, announcements and personalized thank-you cards. Luxe Business Cards and MiniCards also make unique “calling cards” for casual introductions and high-volume networking events. Recipients feel they’ve received something unique, special and high quality.

Looking for more Luxe? See the visible quality here:

In honor of the launch, is giving 5 super lucky winners $100 site credit + free shipping! Let us know what your favorite Moo product is and tell us why in the comments by next Wednesday, 7/31 at 3pm EST.

Good luck!

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Comments (52)

  1. Posted by christie W on 07.24.13 at 9:34 am

    I love all of the Moo products. But I use the Mini cards the most. For work and my own personal etsy store. Great size and great quality not to mention FABULOUS customer service!

  2. Posted by Dave Weinberg on 07.24.13 at 9:45 am

    I love my Lux business cards! Every single time I give one out I get a comment about it – which is exactly the reason you want to have something like this. People post them on bulletin boards and keep them in sight because they are so beautiful and feel amazing. Added bonus, they really fly well :)

  3. Posted by Erin Beckloff on 07.24.13 at 9:48 am

    As a designer and letterpress printer, I’m a huge paper nerd. The super thick Luxe line and seam of color are beautiful, I have been drooling over a friend’s cards for a while and now the hard part will be deciding which seam of color I want in my MiniCards! Wow.

  4. Posted by Melanie Weils on 07.24.13 at 10:10 am

    I have never used MOO products that this point, but based on my Friend’s article above, it sounds like it is a product I should truly consider.

    MiniCards seem like the most popular item and are probably the ones I would find the most use out of.

    I am a structural engineer and a volunteer/foster with a local rescue. I already have all the business cards any human could ever need, but I have been toying with the idea of getting personal cards to give to adopters so they may keep in touch with me if they have questions about dogs I have fostered. Sounds like now may be the time!

    Also, Natalie… you’re fired <3

  5. Posted by Ryan Voisin on 07.24.13 at 10:14 am

    The luxe business cards by far, although I’m excited to get my hands on some notecards. They will be a great follow up to any meeting!

    Of course, the entire Moo experience is unmatched by any online printer.

  6. Posted by Lindsay Doyle on 07.24.13 at 10:18 am

    I’ve struggled in the past for not having a business card that I felt proud of. I just ordered Luxe business cards, and I am in love! They look and feel great, and turned out better than I was expecting. So great, in fact, that I just ordered the new Luxe notecards as well! The packaging is lovely too. So much fun.

  7. Posted by Lehan Veenker on 07.24.13 at 10:41 am

    What is there not to love about the MOO Luxe business cards?! The printing is amazing, the cards are wonderfully thick, and that touch of color on the edges is fabulous. I ordered new business cards before attending NSS this year, and the first question anyone asked when I gave them my card was who printed them. Definitely helped in making a good first impression!

  8. Posted by Rebecca Lee on 07.24.13 at 10:48 am

    The double sided business cards helped me get my first design job out of school! The quality stood out above other students which gave me an edge.

  9. Posted by Marguerite on 07.24.13 at 10:51 am

    I’ve only ever ordered the standard business card but I’ve had my eye on the Luxe for a while! Moo always comes through with great cards. I also love the tiny ones!

  10. Posted by Ali Albiani on 07.24.13 at 11:03 am

    MOO Luxe Business cards with the black seam are the best! The ability to design your own creation and have it be produced of excellent quality in paper and printing added to the overall experience. I was so impressed by the sample pack I ordered beforehand that I designed my entire personal brand in Luxe Business cards, designed Thank you cards and matching mini stickers with my logo. As a student, I used my business cards at the AIGA LA, Santa Barbara, Cal Poly, and SF Portfolio Reviews, SF Design Week and everyday at the How Design Live conference. Receiving an email from MOO last week about this extended Luxe collateral is in perfect time for me to order more!

  11. Posted by kimberly on 07.24.13 at 11:08 am

    I love the mini cards! I have a small stack left that I personalized with fun sayings on one side and my info on the other. I think they’re a great way to make a tiny but fun statement!

  12. Posted by Vilav on 07.24.13 at 11:24 am

    The way Moo’s great card stock feels in one’s hands is pretty remarkable. The “coefficient of friction” feels just right, whether it’s matte or glossy. You actually feel good when you hand out a card from Moo, you feel confident.

  13. Posted by Carole on 07.24.13 at 12:47 pm

    My works on/of paper can’t be more perfectly represented than by the Moo mini cards. Intriguing, enticing and memorable are fitting adjectives for the calling card and the work. What a perfect match.
    And now I am moving my studio and will recreate the card to match my new location – bliss…………….Ommm

  14. Posted by India on 07.24.13 at 4:43 pm

    I like that you can use the cards as a sort of portfolio, printing a different image on the back of each one.

  15. Posted by Carina on 07.24.13 at 5:37 pm

    So hard to choose a favorite! I’ve had mini cards, stickers and the lovely luxe business cards printed by Moo and been very pleased with all of the results. I can’t wait to try out some postcards on Mohawk’s luscious stock!

  16. Posted by Amanda on 07.25.13 at 9:02 am

    love those mini cards! In a world of emails, it’s nice to have the paper.

  17. Posted by Samantha on 07.25.13 at 9:15 am

    Love my Moo business cards. The stickers are pretty awesome too. And the great box that the cards come packaged in…how could you not love that?!

  18. Posted by Jaime G on 07.25.13 at 11:16 am

    I LOVE the unique shape and size of the mini cards. Would be a great add-on to any business!

  19. Posted by Tracy on 07.25.13 at 12:00 pm

    Pick me! Pick me! I LOOOOOOOOOVE the new notecards and can’t wait to get some matching ones for my new MOO LUXE business cards!!!!

  20. Posted by Lauren on 07.25.13 at 2:16 pm

    I would love to get the business cards, probably with some orange in the middle!

  21. Posted by Katie Willis on 07.25.13 at 6:47 pm

    The Luxe Business Cards are my favorite! I’m a design student and I’ve noticed that handing over the luxe business cards to potential clients really makes an exponentially positive first impression.

  22. Posted by Steve Wilson on 07.25.13 at 7:03 pm

    Moo rounded corner business cards are the best! I recently attended a fellow student’s graduating portfolio show and I instantly noticed the great quality. When I picked one up it even felt great to hold.

    Now I’m graduating in September and it would be amazing if that same quality was at my portfolio show as well. Definitely a fan!

  23. Posted by Aynex on 07.26.13 at 1:30 pm

    I love my Moo Luxe cards. Just getting ready to order new ones so winning this giveaway would be perfect! I love them so much I even wrote a blog post about them.

  24. Posted by Tammy on 07.26.13 at 2:46 pm

    Considering the quality of paper that is used, it is hard to pick one favourite…. however, I love the spunkiness of the Moo mini cards.

  25. Posted by Naina Redhu on 07.27.13 at 11:59 am

    Luxe has always been my favorite! The addition of minicards & postcards opens up luxury stationery horizons and I’ve been meaning to order the full set. The customized boxes are a dream too. Now if somehow MOO could add embossing or even gold borders! I would live happily ever after. Of course, since MOO & MohawkPaper keep coming up with fantastic new innovations, I’m sure customers are going to keep asking for more.

  26. Posted by Naz Mulla on 07.28.13 at 5:17 am

    Moo has been my one-stop business card printing solution for the last 5 years. I love their products and the versatility of each class of product. I have ordered a variety of product over the years but my favorite is still the mini card. It is a small wonder, a little gem, a clever little thing!

    Now that there are more luxe options, I can’t wait to order luxe mini cards….. Sure to impress my clients even more!

  27. Posted by A Winslow on 07.28.13 at 9:56 pm

    I’ve used Moo for all of my business cards since starting as a freelancer, but I’m especially excited about their customized notecards from the Luxe line. I love the tactile way that the heft and texture of Moo’s products convey professionalism. It’s the perfect way to make a memorable impression.

  28. Posted by Nichole F on 07.29.13 at 12:55 pm

    I am so excited about the new Luxe line! I would say that right now my favorite would be the Luxe postcards because I plan on ordering my wedding stationery from Moo. I’m really excited that I’ll be able to get my save the dates and invitations on such beautiful paper. I love how the paper calmly demands attention.

  29. Posted by manda on 07.29.13 at 2:02 pm

    I like the business cards

  30. Posted by Wehaf on 07.29.13 at 10:05 pm

    I’ve always loved the ready made greeting cards, but now the Eiffel design luxe notecards are calling me name.

  31. Posted by Gilu on 07.30.13 at 1:26 am

    I love the mini Moo cards. The size is so cute, especially for crafters. I also really love the quality of paper they use, not to mention, the finishing is amazing.

  32. Posted by Jason on 07.31.13 at 10:12 am

    I still love the basic double-sided business cards. They are an incredible value – low price but the quality is exceptional.

  33. Posted by Grant on 07.31.13 at 10:15 am

    For me it would have to be the luxe business cards, that little ribbon of color along the edge makes them a true thing of beauty.

  34. Posted by Keith on 07.31.13 at 10:21 am

    The mini Moo cards are a favorite, but I have wanted to try some of the different business cards. I do love the ease in being able to load up my own images and get a great result!

  35. Posted by Gail at Large on 07.31.13 at 10:23 am

    I’ve used for cards ever since they launched with a mini-card promotion on Flickr way back in 2004. (Flickr also started in 2004.) Moo gave 10 free minis and people would get each card printed with a different photo and trade them for other people’s cards.

    Moo’s cards have always stood out, whether I gave out minis or the full-size business cards. I got the ones with rounded corners, which were a new feature then, and had their custom-made stickers to add to stationery. Moo’s come a long way since 2004, but they have always been very consistent in quality and customer service. I hope they stick around for a long while!

  36. Posted by Byron on 07.31.13 at 10:29 am

    I really enjoy the mini cards, not only do they act as my everyday business cards but they are also a conversation piece. People remember me as that person with the strange business card, which is a helluva lot better then it being tossed aside.

  37. Posted by April on 07.31.13 at 10:34 am

    I love the moo stickers with rounded corners. I made shipping labels with different images on each…they look really cool. But my favorite are the business cards. Everyone always comments on how nice they are and I always run out quicker than expected.

  38. Posted by Daniel on 07.31.13 at 10:35 am

    I love Minicards because so I can put a different design on each card and they’re so easy to hand out!

  39. Posted by Elaine H on 07.31.13 at 10:40 am

    I started using Moo six years ago when I first went freelance – the first thing I ever ordered was the MiniCards, as the small size and “Printfinity” method allowed me to carry my entire portfolio in my pocket!

    Preceding the days of the smartphone, I was able to show friends and potential clients my entire portfolio of work at the drop of a hat! Even today, clients still take delight in looking through the cards, and choosing their favourite to keep, as people still love the tactile quality of paper.

    This is why the MiniCards still remain my favourite, and why I’m a faithful fan of Moo!

  40. Posted by Peter on 07.31.13 at 10:57 am

    I have used Moo several times for personal use and now finally the company I work for is using them too! We started only ordering Lux business cards from moo for everyone at the company because the quality is unmatched. And it isn’t just the card quality, it is every aspect of the company; customer service, online ordering, speed, and dependability!

    I also enjoy how the moo cards are a slightly different size than most cards. It feels like a more natural shape and size. There are endless great things to say about Moo, but their Lux business cards have been a game-changer for myself and my company!

  41. Posted by April Wang on 07.31.13 at 12:00 pm

    I love MOO and definitely excited about their extension of the Luxe products!

  42. Posted by Matt on 07.31.13 at 12:25 pm

    I didn’t realize there could be such a dramatic difference in paper quality until I ordered a batch of their mini cards. The proportions of the card and the texture and look of the paper has made everyone I’ve given one to take notice. I’ve had more than a few people handle the cards only by the edges as if it was priceless art.

  43. Posted by J on 07.31.13 at 1:15 pm

    I love the MOO luxe postcards. I would send them off with my demo CDs. On them, I’d have one side as a kind of CV, writing up a bit about myself and offering my services. On the other side, I’d have a branded/letter-headed page, where I can write a personalised note to my prospective clients. The paper & print is beautiful and puts across a classy first impression.

  44. Posted by Marios on 07.31.13 at 1:32 pm

    I love love love the minicards! So versatile, they don’t scream “business card” ! Use them as tags, coupons, labels, whatever! They are awesome!

  45. Posted by Rebecca Lee on 07.31.13 at 2:18 pm

    The classic double sided business cards are the best! The quality of paper, compared to others out there, helped me get my first design job.

  46. Posted by Nicole on 07.31.13 at 2:41 pm

    I love my Luxe business cards! They’re very useful for winning prizes in contests where someone has to draw a business card out of a fishbowl. The luxe cards are so thick; people gravitate toward them.

  47. Posted by Chris on 07.31.13 at 3:43 pm

    Honestly, I think the classic business cards are the “best” due to the lack of really high quality print options in the printing space. I’ve yet to see anything that comes remotely close to moo’s printing quality and design software.

  48. Posted by Natalie Semczuk on 07.31.13 at 4:16 pm

    Thank you to everyone who entered!! Winners were selected using a random number generator. All winners have been notified at this time!

  49. Posted by Bee Eastman on 08.1.13 at 7:02 pm

    I am a devoted convert. I’ve ordered my business cards and website cards with a pattern on the reverse side. The round circle labels with a variety of address and logos. Now I’m ready for the new note cards. The quality of the paper is what sets the company apart from any others. I’m a letterpress lover and I feel just as comfortable using as custom letterpress.

  50. Posted by Rafal Kruk on 08.2.13 at 9:35 am

    I just received my first Classic Business Cards – they are fantastic! I’ll order also MiniCards and stickers in the future. Best quality I’ve ever seen.

  51. Posted by Chelsey Barnes on 08.16.13 at 11:29 am

    My favorite moo product isn’t quite the product I ordered, but everything that budles up my finished product. From the quirky emails I get to let me know my package is traipsing it’s way into my arms or the perfect packaging that only my eyes are gracing (it’s packaged beautifully for MEEE!), Moo makes me feel WHOLE. Rather than shoving a finished product into my hands and going, “HERE IS YOUR CRAP,” Moo gives me a big warm hug and says, “Here you go my most darlingest of darling partners.”
    Love you too, Moo.

  52. Posted by Chelsey Barnes on 08.16.13 at 11:30 am

    And I know this is past the contest, just wanted to let yall know how awesome you are.

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