Take your creative chops on a joyride with “Mode of Transformation,” the brand-new paper promotion for Mohawk’s Superfine. Designed by VSA Partners with superb photography, content and production, Mode of Transformation showcases the evolution of the bicycle as the perfect metaphor for the story of Superfine papers.
Like the best of bicycles, Superfine is custom-crafted and made to last. Both the bicycle and Superfine have sustainable qualities that are becoming more desirable day by day. And of course, both have a passionate following! See your Mohawk rep or visit Mohawk online to order a copy. And look for exciting biking destinations and insights into VSA Partners’ practice on Felt & Wire in the days to come. [TB]