Last week was a whirlwind of activity, events, makers, celebrities and excitement at the 2013 Martha Stewart American Made events held at Vanderbilt Hall, Grand Central Terminal and the Andaz Hotel in New York City.
Mohawk is proud to support the maker movement, which is being celebrated across the country by Martha Stewart, and was also recently featured in an article in Parade Magazine on October 20, 2013, called Handmade in America: Crafting’s Comeback, written by Bonnie Rochman.
Mohawk supports this emerging movement, because we believe in the power of craftsmanship, buying local, and because we, too, are makers. Mohawk has taken pride in the art of papermaking for nearly a century. Generations of fine papermakers have honed their craft in our upstate New York mills. So to us, The Martha Stewart American Made Program & Awards which spotlights supports talented local, makers and quality craftsmanship – was a natural partnership.
At the 2013 American Made events, we felt very much at home with honorees and craftspeople. We learned we have much in common, and we are excited to support their businesses and share their stories. We also felt a kinship with the Martha Stewart Omnimedia team, because we share a common passion for supporting and furthering this movement.
We are honored that Martha Stewart and her team selected Mohawk Superfine as the paper of choice for the American Made Keepsake features an example of a stunning handmade quilt crafted by American Made Honoree, Maura Grace Ambrose, of Folk Fibers.
Eric Pike, Martha Stewart’s Editor in Chief said “It’s wonderful to see how Mohawk Superfine is adapting to the times. It has such a rich history of quality—something that should never go out of style.”
Mohawk worked closely with the Martha Stewart Living team to assist with the creation of the Keepsake — it was designed, developed and written by the Martha Stewart Living editorial team, and printed on Mohawk Superfine Eggshell Digital with i-Tone Ultrawhite, 80 text (118gsm) using the HP Indigo 10000 press at Sandy Alexander in Clifton, NJ.
The Keepsake features profiles of the nine entrepreneurs from across the country selected as honorees of 2013 American Made:
- Craft: Folk Fibers, Maura Grace Ambrose – Austin, TX
- Community: Archi’s Acres, Karen & Colin Archipley – Escondido, CA
- Food: Woodberry Kitchen, Spike & Amy Gjerde – Baltimore, MD
- Design: Lindsey Adelman Studio, Lindsey Adelman – New York, NY
- Technology: Spoonflower, Stephen Fraser & Gart Davis – Durham, NC
- Sustainability: Portland Meat Collective, Camas Davis – Portland, OR
- Garden: Back to the Roots, Alejandro Velez & Nikhil Arora – Oakland, CA
- Style: Pinnell Custom Leather, Charles Pinnell – Crozet, VA
- Industry: Shinola, Heath Carr – Detroit, MI
The honorees were selected by editors of Martha Stewart Living from among thousands of nominations, and were recognized during the American Made Awards Event at Grand Central Terminal on October 15, 2013, co-hosted by Martha Stewart. and Andy Cohen, of BRAVO television.
Martha and Andy made an incredible duo as co-hosts. They were entertaining, and the red-carpet affair was filled with makers, American Made honorees, and celebrities.
Over the course of the week’s events, we made many new friends who share our love of paper and making, including Leo Kowal & Mary Rudakas of SVG Cuts, who were selected as Audience Choice Grand Prize Winners from more than one million votes! SVG cuts designs and develops the creative paper crafts, including cards, scrapbooks, off-the-page 3D projects for gift giving and home décor.
We look forward to sharing more features about 2013 American Made honorees in future Felt & Wire posts.